Search News

Thursday, July 29, 2004

Andrew Goodman on the problem with seo

PR disaster : The SEMPO wildfire continues to burn out of control as the issue lights up across the forums. Threads at WebmasterWorld, HighRankings, Cre8asite, ihelpyou , SearchEngineWatch and not an official word from SEMPO anywhere. One has to wonder: if SEMPO claims to exist in order to communicate the advantages of SEM to the wider world, why the difficulty in communicating with the search marketing community itself? The threads are far from positive, and most people in the SEM community are still wondering what it is that SEMPO actually do.

Bizzare: Eye for the SEO guy. Or gal.

Take a look in the mirror: Andrew Goodman on the problem with seo. Perhaps the "industry" needs to stop blowing smoke, and take a long hard look at it's reflection.