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Friday, October 28, 2005

Interview with Google's Omid Kordestani

"Google's Omid Kordestani conjured a formula that took its sales to $3 billion. Now he's rethinking the world of advertising again".

John Battelle interviews Omid.

Telling snippet: "....we look at ads as commercial information, and that goes back to our core mission of organizing the world's information...".

Translation: Ads are content. The klaxon should sound in the "organic" SEO world right about now...

Also see Matt Cutts (last paragraph)...he made a similar point a while back.