Search News

Monday, November 07, 2005

Yahoo Competitive Advantage

Yahoo feel that their community is a strategic advantage when it comes to search. They're probably right.

"The third is the one that we are very interested in," Mr. Weiner said. This is "social" or "community" searching, in which each attempt to find the right restaurant listing, medical advice site, vacation tip or other bit of information takes advantage of other people's successes and failures in locating the same information".