Community Vs Popularity
This paragraph nicely sums up what's wrong with search and where it should be heading:
"It may be strange to think of (blog aggregation sites) as potential rivals to Google. But if there are millions of responses to a search inquiry, it is not self-evident that the most popular links will deliver more relevant content than that provided by like-minded people".
"It may be strange to think of (blog aggregation sites) as potential rivals to Google. But if there are millions of responses to a search inquiry, it is not self-evident that the most popular links will deliver more relevant content than that provided by like-minded people".





